Our DIY tool uses a Points System to keep track of all the Boost Steps you complete to help positive profiles and links about you rank higher in search results. Once you complete a Boost Step, you will earn points towards filling up the boost meter. Each step is worth different point values.
The more Boost Steps you complete, the more points you earn and the better chance your link will have of showing up for your name in search results, so try to earn as many points as possible.
BrandYourself.com says
BrandYourself Video Tutorial: The BrandYourself Points System